Since 2006, our purpose has been to help socially conscious businesses and organizations achieve their missions of creating lasting positive change and transformation.  We do this through education, strategic planning and a variety of other innovative and progressive marketing and sustainable business tools.

We envision a world where socially conscious business practices are the norm.  Where all commerce is conducted with an eye toward the triple bottom line of: People – Planet – Profit; and where businesses and organizations collaborate in order to thrive as they bring about positive and conscious evolution of our world.  Our top most values are honesty; creativity; abundance; transparency; service; spirituality; balance; optimism; and positive transformation.

Tea Silvestre, the founder and principal of Social Good Consulting, oversees the day-to-day operations of the company and manages all our projects. She has created a consulting firm that works with for-profit social enterprises or nonprofit organizations whose primary goal is to provide real positive impact through community-enhancing services and/or products. 

We specialize in reaching the socially consciously target market (LOHAS - Lifestyles of Health and Sustainability) and in developing business and marketing plans that help you raise awareness, reach your target audience and impel your prospects to ACT.

We employ a full range of methodologies including the more traditional strategic marketing and social marketing tactics taught in academic circles, as well as some of the newer marketing philosophies like education-based marketing — whatever is most appropriate to you and your organization’s overall needs and goals. 

And we work with our clients collaboratively.  This means, we’ll provide you with the expertise you want and work with you (and within your budget) to create the positive changes you’re looking for—whether those are revenue changes or social changes (or both!).

Our tongue-in-cheek philosophy is that marketing should be “used for good instead of evil.”  In other words, we won’t use methods (like fear or guilt) that generate negative emotions in your audience or target market in order to get them to act.  Ours is the positive path—and it’s a path of proven success!

We have created strategic partnerships with other highly talented and qualified professionals so that all your needs can be handled under “one roof” and with “one team.”  Whether it’s market research and strategic planning; green event planning and promotion; or graphic and web design, we have the resources to help you achieve your goals.

We also believe in giving back and in setting an example of giving. To that end, we donate a minimum of 10% of all net revenues back into the community.  Half of that is donated to environmental programs (we plant trees through American Forests).  In addition, after doing everything possible to reduce our carbon footprint, we've balanced the rest by sponsoring clean energy and carbon reduction projects through TerraPass.

The other half of our donations are made as in-kind services to local nonprofits addressing causes such as the environment, social equity and poverty.  For more on our giving, please see Good Giving.

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