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	<title>Social Goodies &#187; authenticity</title>
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	<link>http://socialgoodconsulting.com/blog</link>
	<description>Good Stuff for the Socially Conscious Entrepreneur</description>
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		<title>Authentic Marketing! (or, why it&#039;s important to walk your talk)</title>
		<link>http://socialgoodconsulting.com/blog/2009/07/authentic-marketing-or-why-its-important-to-walk-your-talk/</link>
		<comments>http://socialgoodconsulting.com/blog/2009/07/authentic-marketing-or-why-its-important-to-walk-your-talk/#comments</comments>
		<pubDate>Fri, 10 Jul 2009 21:39:57 +0000</pubDate>
		<dc:creator>Tea Silvestre</dc:creator>
				<category><![CDATA[General Communications]]></category>
		<category><![CDATA[authenticity]]></category>
		<category><![CDATA[marketing]]></category>

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		<description><![CDATA[This week, I was personally reminded and challenged to check the status of my own "marketing messages" in two real-life situations.  The first, through a controversial topic that our local City Council will be considering at their next meeting: allowing the homeless to sleep in their cars.   The second, was via my (adult) son's well-stated opinion that I need to be vigilant even about the little things.  He wanted me to walk my own talk and either renew my Terra Pass, or take the bumpersticker off my car.


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Related posts brought to you by <a href='http://mitcho.com/code/yarpp/'>Yet Another Related Posts Plugin</a>.]]></description>
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